Amazon Prime Day on Twitter

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Yesterday was the second annual Amazon Prime Day where Amazon Prime customers got access to a range of exclusive deals for 24 hours.

From the sublime, such as a half price 4K TV to the ridiculous, anybody need a Purr Therapy CD for their cat?

And twitter was going crazy for this day with nearly 19,000 tweets about Prime Day in the 24 hours preceding it, according to online media monitoring platform Visibrain, nearly double from the same period last year. And as of 12 p.m. ET there had been more than 142,000 Tweets about the event up nearly 100% on 2015.

The hashtag #PrimeDayFail as used above, was used less this year so maybe Amazon has upped their algorithm game.

Or maybe more people just want the CD…..


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